Steve Jobs joined the ranks of webloggers today. Mr. Jobs has a rather high profile URL with an RSS feed that spans much more than his personal essay(s?) and an entire company’s worth of contributors.
Personally, I hope this is the first of many such posts.
Update: No, I don’t think that Steve’s rather poignant essay is a blog post. But, really, why not? As corporations increasingly rely upon the web to disseminate both formal press releases, success stories, and anecdotal information, where does is the line drawn between “web site” and “weblog”?
There is an URL… an RSS feed… The ‘hotnews‘ section of Apple’s site is certainly a sort of corporate weblog.
This post serves two purposes.
First, go read the essay. It is really is quite interesting.
Secondly, what is the definition of a weblog? Where is the line between corporate news collection and corporate weblog? Apple’s “hotnews” section often has non-press release content. Does that make it a weblog?